Insights

A Case Study Through the VALUE Framework

Introduction

As Global Process Owner on a major European logistics transformation, I saw firsthand how clarity, co-created strategy, and disciplined execution can yield tangible results—even in highly complex, regulated industries. In this post, I share key lessons from that journey and how they align with our VALUE Framework for delivering measurable, sustainable change.

1. Vision & Principles

The transformation began with a bold vision: deliver a seamless, end-to-end logistics experience with real-time visibility, proactive alerts, and unified customer touchpoints. From day one, we set shared principles—clear goals, open communication, and mutual accountability—that guided every decision and aligned every stakeholder. VALUE Framework parallel: Establishing a shared aspiration and transparent ways of working to ensure consistent focus and trust.

2. Analyse & Diagnose

The challenge was formidable: legacy systems, siloed data, and fragmented planning processes.
We conducted a deep diagnostic, mapping every friction point—from shipment planning to final delivery—and identifying the “machine” driving inefficiencies. Real-time track-and-trace capability emerged as a critical lever for operational excellence. VALUE Framework parallel: Identifying root causes, not just symptoms, through data-driven analysis and multiple stakeholder perspectives.

3. Levers & Design

With the core challenges identified, we focused on the highest-impact levers:

• Modernizing the digital front-end to unify customer and operational data.

• Streamlining planning and scheduling tools for assets, resources, and maintenance.

• Designing a phased rollout to deliver value quickly while maintaining stability.

VALUE Framework parallel: Engineering targeted, high-impact solutions, sequenced for rapid delivery and measurable ROI.

4. Unite & Execute

Execution was collaborative and relentless. We worked shoulder-to-shoulder with operations, IT, and customer teams, using short feedback cycles, daily alignment, and iterative releases to keep momentum high. This approach built ownership across the organization and kept the transformation adaptable to real-world challenges. VALUE Framework parallel: Embedded execution with tight feedback loops to maintain alignment and speed.

5. Embed & Gain Share (Outcomes)

The change didn’t end at go-live. We embedded the new systems and ways of working into day-to-day operations, supported by governance structures to sustain improvements. The result: significantly improved operational performance and measurable financial gains—proof that the transformation delivered real value. VALUE Framework parallel: Ensuring solutions are embedded, results are measured, and value is shared in line with our gain share model.

Key Takeaways

• Clarity of vision drives alignment in even the most complex environments.

• Deep diagnostics prevent wasted effort by fixing the right parts of the “machine.”

• High-impact levers accelerate ROI when paired with a phased, disciplined rollout.

• Execution is a team sport — success comes from shared ownership, not isolated workstreams.

• Sustainability is non-negotiable — embed practices and measure value over time.

Final Thought:

This transformation is proof that when you combine a clear methodology, principled execution, and shared incentives, you can achieve lasting results — even in the most challenging contexts.